AI Try-On Experience
A concept feature designed for Blakely to help users visualise clothing on their own body before purchasing online.
Overview
This project explored how AI could improve online fashion shopping for Blakely by helping users see how clothing might look and fit before buying. The goal was to reduce uncertainty, improve confidence, and help lower product returns.
My Role
I worked on the UX/UI design, user flow, interface layouts, and visual direction for the try-on experience.
The Challenge
Many online shoppers struggle to understand how clothing will actually fit in real life. Existing virtual try-on tools can also feel complicated or require too many steps from the user.
Solution
I designed a simple AI-powered try-on flow where users can either upload one photo or manually select body characteristics. The system then generates an outfit visualisation and provides size recommendations. The interface was designed to feel clean, modern, and easy to use, keeping the focus on the clothing preview experience.
Reflection
This project helped me explore how AI can improve user experience in practical ways while still keeping the product accessible, clear, and user-friendly.
This project explored how AI could improve online fashion shopping for Blakely by helping users see how clothing might look and fit before buying. The goal was to reduce uncertainty, improve confidence, and help lower product returns.
My Role
I worked on the UX/UI design, user flow, interface layouts, and visual direction for the try-on experience.
The Challenge
Many online shoppers struggle to understand how clothing will actually fit in real life. Existing virtual try-on tools can also feel complicated or require too many steps from the user.
Solution
I designed a simple AI-powered try-on flow where users can either upload one photo or manually select body characteristics. The system then generates an outfit visualisation and provides size recommendations. The interface was designed to feel clean, modern, and easy to use, keeping the focus on the clothing preview experience.
Reflection
This project helped me explore how AI can improve user experience in practical ways while still keeping the product accessible, clear, and user-friendly.
